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Influencer Marketing Blog | Tribe Dynamics | In The News

What Estée Lauder’s Tom Ford Acquisition Means for the Future of Fragrance

In November 2022, when Estée Lauder acquired Tom Ford for an eye-popping price tag of $2.8B, many media outlets focused on the...

In The News Beauty

Three Beauty Creators Driving 2022’s Biggest Gen Z Makeup Trends

From dewy glow-ups to Euphoria-inspired cut-creases, 2022’s hottest makeup trends have one thing in common: they got their start...

In The News Cosmetics

5 Top UK Beauty Influencers

In 2021, influencer marketing is a global industry. And while content creators are continuing to set the pace for beauty in the...

In The News

What the DECIEM Acquisition Means for Estée Lauder

After a COVID-related slowdown in the blockbuster beauty acquisitions that rocked the industry prior to 2020, activity picked...

In The News

These Food-Based Wellness Brands Are Winning 2020 (So Far)

With their comforting aesthetics, consumer-friendly discounts, and promises of improved mental and physical health, it’s no...

In The News

How These Top Apparel Brands Powered Growth in Q2 Despite an Industry-Wide Slump

As any faithful reader of our Tribe Top Ten series knows, Q2 was a mixed bag for apparel brands online. With many consumers...

In The News

Tribe Dynamics Influencer Marketing Spotlight: Juvia’s Place

As detailed in our June Tribe Top Ten, inclusive beauty brands—especially Black-owned brands—are gaining steam. With Black-owned...

In The News

Tribe Dynamics Influencer Marketing Spotlight: Ivy Park

Even though January feels approximately ten years ago, you might recall your social media feed at the time being filled with...

In The News

Tribe Dynamics Influencer Marketing Spotlight: UOMA Beauty

Across the world of beauty, consumers are making one thing clear: representation matters, and a lack of inclusivity in a brand’s...

In The News

Tribe Dynamics Influencer Marketing Spotlight: Peloton

Add us to the list of people who can’t stop talking about Peloton. Since its 2012 launch, the home fitness company has achieved...

In The News

Ready to unlock your brand’s influencer marketing potential?

Tribe Dynamics provides iconic brands the full picture of their influencer marketing programs through industry-leading data and influencer marketing analytics solutions. We work with brands, retailers, and agencies across industries—from beauty to entertainment—so let’s get in touch to see if we’re the right fit for you!

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,
Benefit