Industry Leader

Why Tribe Dynamics?

Influencer marketing has changed a lot since Tribe Dynamics was founded in 2012. What hasn't changed? Our commitment to helping iconic brands harness the power of influencer marketing with best-in-class software and service.

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We’re a leader in influencer marketing

"Best Influencer Marketing Platform on the Market!"

Tribe Dynamics will help take your influencer strategy to the next level with user-friendly tools to build influencer relationships and marketing campaigns. Their analytical capabilities and tools make it easy to gauge the ROI on your efforts, as well as stay ahead of industry trends and competitive activity.

“Tribe changed my life!”

The fact that I am able to track all campaigns and partnerships in a way that is easy to understand for all my peers. This allows me to plan future campaigns based on past data, and overall create more successful strategies.

"Tribe is such a great platform!"

Aside from the monitoring, I love how the Tribe team provides resources and insights for the community to constantly improve our strategies and take full advantage of what the platform has to offer. From the podcast to the events and Slack community, these are great additional tools that you don't often see in platforms similar to Tribe.

"Tribe Dynamics is a one stop shop for Influencer Marketing!"

Tribe makes Influencer marketing and data tracking so seamless. Tribe makes it so effortless to collect Influencer information, export lists based on specific criteria as well as track campaign data for Instagram and now TikTok which was really exciting for our team!

"Tribe Dynamics is a beauty industry standard!"

I really love the team at tribe and platform functionality overall. In terms of a competitive analysis, almost every (beauty) brand uses Tribe Dynamics. We use the leaderboard, reports and insights, and the monthly round-up (report sent from Tribe Dynamics) to see how we match up to how other brands are activating influencers.

"Easiest influencer tracking tool I have ever used!!"

It is SO easy to use, definitely the most simple platform and database to work through daily and explain to others as they join the team. I love the way that the data and performance is laid out, again so easy to comprehend and share externally with those who do not work on it day to day.

Iconic Brands Use Tribe Dynamics


How Kopari Pulled Off the Perfect Product Drop

Clean skincare brand Kopari swept social media this January when it dropped its Paradise Pout Lip Kits: the brand’s $2.3M EMV haul marked 30% MoM and 98% YoY growths. Read our latest case study to learn how Kopari leveraged Tribe Dynamics’ suite of influencer marketing tools to plan and measure the success of its Paradise Pout launch campaign. 


How Versed Set a New Record for Influencer Marketing Success Thanks to a Multi-Tier Launch Strategy

To optimize your influencer marketing resources, it’s best to conduct tiered campaigns. That’s what Versed did in January 2021, when it launched its blockbuster Sunday Morning antioxidant oil-serum. Download our case study to learn how the brand used Tribe Dynamics’ software to plan a winning launch activation and set a new monthly EMV record.


Dermalogica Plans a Pandemic-Proof Product Launch Event With Tribe Dynamics

Planning a launch event that excites influencers and drives product awareness can be challenging—especially in the middle of a pandemic. Download our case study on Dermalogica’s hit Hydro Masque Exfoliant to learn how the brand leveraged Tribe Dynamics’ software to create a memorable, immersive, and safe experience for fans.

Ready to unlock your brand’s influencer marketing potential?

Tribe Dynamics provides iconic brands the full picture of their influencer marketing programs through industry-leading data and influencer marketing analytics solutions. We work with brands, retailers, and agencies across industries—from beauty to entertainment—so let’s get in touch to see if we’re the right fit for you!

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,