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Beauty

Beauty

How Top Fragrance Brands Approach Influencer Marketing

As we all know, highly visual cosmetics content thrives on social, allowing makeup brands to seamlessly step into the...

Beauty In the news

Tribe Dynamics Influencer Marketing Spotlight: UOMA Beauty

Across the world of beauty, consumers are making one thing clear: representation matters, and a lack of inclusivity in a...

Beauty Podcast

Earned Episode 6: Divya Gugnani of Wander Beauty

In our sixth Earned episode and second virtual interview, Conor chats with Divya Gugnani, co-founder and CEO of digitally...

Beauty TTT's

The May Beauty Trends Powering Europe’s Top Makeup and Skincare Brands

With shelter-in-place orders extended into May, beauty brands across Europe continued to rely on their relationships with...

Beauty TTT's

May’s Top Beauty Brands: Fenty Beauty, Biossance, & Mielle Organics Inspire Influencer Excitement

May began as a “typical” month—at least, as typical as can be during a global pandemic—with influencers continuing to create...

Beauty

Why EM Cosmetics Treats Influencers Like Friends

Authenticity is at the heart of successful influencer relationships, according to EM Cosmetics influencer marketing...

Beauty In the news

Queen Charlotte: Puig Acquires Charlotte Tilbury in Highly Anticipated Deal

After months of speculation, Charlotte Tilbury’s time as the beauty world’s most eligible bachelorette has come to a close: on...

Beauty In the news

The DTC Beauty Brands Winning 2020 (So Far)

In our 2019 coverage of notable direct-to-consumer (DTC) beauty brands, we detailed how DTC brands have taken the beauty...

Beauty TTT's UK France

Europe’s Top Beauty Brands Ride Wave of Organic Enthusiasm

As influencers across Europe continued to shelter-in-place throughout April, the festivals and events that traditionally...

Beauty TTT's Skincare Haircare

April’s Top Beauty Brands: WISHFUL, Summer Fridays, Briogeo Power Growth With New Launches

April was the first full month of widespread social distancing measures in the U.S., with many brands attempting to navigate...

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