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Influencer Marketing Blog | Tribe Dynamics | Beauty

Beauty

TikTok Made Me Buy It: The 6 Most Viral TikTok Beauty Products

Raise your hand if you’ve ever opened up TikTok and then, suddenly, looked up and found that four hours have passed. It’s safe...

Beauty In the news UK

5 Top UK Beauty Influencers

In 2021, influencer marketing is a global industry. And while content creators are continuing to set the pace for beauty in...

Beauty Podcast

Earned Ep. 24: How E.L.F. Beauty CMO Kory Marchisotto’s Bias for Action Skyrocketed the Brand’s Digital Presence

In episode 24 of Earned, Conor sits down with beauty industry titan Kory Marchisotto, CMO of E.L.F. Beauty and president of...

Beauty Podcast

Earned Ep. 23: Ulta Beauty CMO Shelley Haus on How the Retailer Nurtures Brand Growth

In Episode 23 of Earned, Conor sits down with Shelley Haus, CMO of consumer- (and brand-) favorite retailer Ulta Beauty. 

Beauty In the news Skincare

What the DECIEM Acquisition Means for Estée Lauder

After a COVID-related slowdown in the blockbuster beauty acquisitions that rocked the industry prior to 2020, activity picked...

Beauty Fashion

3 Ways to Incorporate Influencer Marketing Into Your Ecommerce Strategy

You’re no doubt familiar with the pros and cons of ecommerce versus brick-and-mortar shopping: buying online means...

Beauty Skincare

The 3 Chic, Clean Beauty Brands to Pay Attention to in 2021

If there’s one thing that 2020 didn’t upend about our beauty routines, it’s that influencers—and consumers—didn’t stop paying...

Beauty Fashion

Kids These Days: Three Gen Z Influencers Shaping Fashion and Beauty

Everybody knows that Gen Z is a demographic they’ve got to reach, but fewer seem to know what Gen Z actually means. Often,...

Beauty Podcast

Earned Ep. 19: Milk Makeup’s Scott Sassa on How to Succeed in a Digital World That “Rewards Greatness, but Punishes Mediocrity”

In Episode 19 of Earned, Conor sits down with a true industry titan: Scott Sassa. Scott’s previous roles include President of...

Beauty Fashion

Here Are Top Influencers’ 2021 Priorities, According to Them

If you want to forget 2020 (and the first weeks of 2021) ever happened, you’re not alone. But as tumultuous as the past year...

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