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Beauty

Beauty Fashion

Here Are Top Influencers’ 2021 Priorities, According to Them

If you want to forget 2020 (and the first weeks of 2021) ever happened, you’re not alone. But as tumultuous as the past year...

Beauty Podcast

Earned Ep. 15: Toto Haba on Benefit Cosmetics’ Unconventional Marketing Approach and Global Brand Presence

In our fifteenth episode of Earned, Conor sits down with Toto Haba, SVP of global marketing & communications at Benefit...

Beauty TTT's Fashion

2020’s Top Celebrity-Founded Brands Doing the Influencer Space Right

Inspired by the hotly anticipated September launch of Rare Beauty, the makeup brand created by Selena Gomez that’s celebrating...

Beauty Podcast

Earned Ep. 13: How Huda Beauty’s Michael McNeil Powers Brand Growth by Cultivating Supportive Digital Communities (and Embracing Competitors)

In our 13th episode of Earned, Conor chats with beauty industry power player Michael McNeil, VP of Integrated Marketing at...

Beauty TTT's

How PÜR and RawBeautyKristi Created One of 2020’s Most Successful Product Collaborations

In our August Tribe Top 10, Tribe Dynamics spotlighted some of 2020’s most popular influencer product collaborations,...

Beauty Fashion

3 Things We Learned From Earned Summit 2.0, Tribe Dynamics’ Digital Marketing Conference

Last week, Tribe Dynamics hosted the Earned Summit 2.0, the second installment of our 2-day digital marketing conference that...

Beauty Skincare

Marketing From Home: How to Execute At-Home Influencer Campaigns

A guest post by Tribe Dynamics' own Megan Pouliot, a Client Partner who advises our cosmetics and skincare customers in the...

Beauty

Black-Owned, Eco-Conscious Indie Beauty Brands Surge Ahead in Q2

To put it lightly, Q2 2020 was a challenging time for many brands. With widespread stay-at-home orders throughout the quarter,...

Beauty In the news

Tribe Dynamics Influencer Marketing Spotlight: Juvia’s Place

As detailed in our June Tribe Top Ten, inclusive beauty brands—especially Black-owned brands—are gaining steam. With...

Beauty Fashion

4 Top TikTok Influencers Driving Gen Z Beauty and Fashion Trends

It’s undeniable: TikTok has emerged as 2020’s buzziest social media platform, thanks to viral dance routines, eye-catching...

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