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Catherine Kulke

2021’s Top Influencer Marketing Trends: Key Findings From Our Annual Survey

For most of us, the past 12 months have been a period of significant change. Between the election of a new U.S. president and...

Our Five Favorite Influencer Marketing Resources

Like social media, the influencer economy is notoriously fast-paced, and the strategies that served your brand last quarter...

Introducing Tribe Dynamics’ Influencer Marketing Training and Certification Program!

Looking to hype up your next product launch, or connect with audiences on TikTok? Unsure which influencer relationships you...

Why Influencers Are Amped Up About These Three Energy Drinks

Coffee is so 2020—at least, that’s what you might think after falling down a TikTok rabbit hole where every creator and their...

Three Running Brands Making Strides on Social

Whether you can’t stand running or you’re an endorphin addict, it’s hard to deny that the sport is picking up speed. Like ...

Fashion

How Strategic Influencer Marketing Paved Olaplex's Path to an IPO

Last Friday, Olaplex made headlines by filing for an IPO. A longtime salon staple, the brand has inspired a fast-growing...

Beauty

How to Sustain an Authentic Influencer Program at Scale

No matter your sales chops, you’ll probably do a better job of persuading your friend to try your favorite local restaurant...

How Crocs Became Summer 2021’s Least Expected Fashion Trend

Like it or not, the most divisive sandals of the early 2000’s are making a major comeback. Powered by multiple sold-out...

Fashion

Five Gen Z Makeup Influencers You’re Not Following (But Should Be)

Whether or not you’re as addicted to TikTok as we are, it’s tough to deny that Gen Z has emerged as a cultural powerhouse....

Two Ways to Use TikTok Influencer Marketing Data in Competitive Reporting

More than halfway through 2021, there’s no denying that TikTok is an integral channel for influencer marketing. Ever since the...

Ready to unlock your brand’s influencer marketing potential?

Tribe Dynamics provides iconic brands the full picture of their influencer marketing programs through industry-leading data and influencer marketing analytics solutions. We work with brands, retailers, and agencies across industries—from beauty to entertainment—so let’s get in touch to see if we’re the right fit for you!

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,
Benefit