Influencer Marketing Blog | Tribe Dynamics | In The News

What Estée Lauder’s Tom Ford Acquisition Means for the Future of Fragrance

In November 2022, when Estée Lauder acquired Tom Ford for an eye-popping price tag of $2.8B, many media outlets focused on the...

In The News Marketing Strategy

5 Top UK Beauty Influencers

In 2021, influencer marketing is a global industry. And while content creators are continuing to set the pace for beauty in the...

In The News Beauty UK

What the DECIEM Acquisition Means for Estée Lauder

After a COVID-related slowdown in the blockbuster beauty acquisitions that rocked the industry prior to 2020, activity picked...

In The News Beauty Skincare

These Food-Based Wellness Brands Are Winning 2020 (So Far)

With their comforting aesthetics, consumer-friendly discounts, and promises of improved mental and physical health, it’s no...

In The News

How These Top Apparel Brands Powered Growth in Q2 Despite an Industry-Wide Slump

As any faithful reader of our Tribe Top Ten series knows, Q2 was a mixed bag for apparel brands online. With many consumers...

In The News

Tribe Dynamics Influencer Marketing Spotlight: Juvia’s Place

As detailed in our June Tribe Top Ten, inclusive beauty brands—especially Black-owned brands—are gaining steam. With Black-owned...

In The News Beauty

Tribe Dynamics Influencer Marketing Spotlight: Ivy Park

Even though January feels approximately ten years ago, you might recall your social media feed at the time being filled with...

In The News Fashion

Tribe Dynamics Influencer Marketing Spotlight: UOMA Beauty

Across the world of beauty, consumers are making one thing clear: representation matters, and a lack of inclusivity in a brand’s...

In The News Beauty

Tribe Dynamics Influencer Marketing Spotlight: Peloton

Add us to the list of people who can’t stop talking about Peloton. Since its 2012 launch, the home fitness company has achieved...

In The News

The DTC Skincare Brands Winning 2020 (So Far)

Continuing our series on 2020’s top DTC brands (so far), we turn from beauty to skincare, a vertical where exploding consumer...

In The News Skincare

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“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,
Benefit