April was the first full month of widespread social distancing measures in the U.S., with many brands attempting to navigate...

Episode 4 of Earned is here, and trust us, it’s a good one! Conor sits down with Mehdi Mehdi, chief digital officer at Selena...

The past few months have been a turbulent time for beauty brands, to say the least. With physical retail stores closed and...

On Wednesday, Tribe Dynamics hosted the Earned Summit, our first ever virtual digital marketing conference. In this one-day...

Despite indie beauty acquisitions slowing down in Q1, indie beauty brands themselves only picked up speed. In our latest EMEA...

Let’s face it: 2020 has been a doozy. Given the big wave of indie beauty brand acquisitions that took place in Q4 2019, and...

Raise your hand if you’ve ever opened up TikTok and then, suddenly, looked up and found that four hours have passed. It’s safe...

If you’re reading this in comfy activewear (or sweatpants—no shame), you can thank Lululemon. The pioneering athleisure brand...

Beachy getaways aren’t an option in the stay-at-home economy, but fashion and fitness bloggers aren’t letting that stop them...

With influencers and consumers across Europe sheltering in place in response to COVID-19, beauty bloggers provided much-needed...