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The most comprehensive influencer marketing analytics platform

Powerful influencer marketing tracking and analytics to help your team to make strategic, scalable decisions informed by data.
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Trusted by the world's most iconic brands

"Tribe has been an integral part of our day to day logistics and long term influencer strategy planning. The tool has provided us with an in-depth analysis of our performance through tracking all of our initiatives, and has been a fantastic resource for our reporting needs. Tribe has become an invaluable asset in managing our Influencer Marketing program!"

Kristen Wrigley

Marketing Lead, Kendra Scott

“Every complexion launch comes with a wide range of feedback, so accessing the competitive space and how consumers resonated with their campaigns [through Tribe Dynamics’ software] was integral in helping us fill in the missing pieces.”


Kristen D'Agostino

Marketing Manager, PÜR

“The EMV function that Tribe can generate for each campaign has helped us set benchmarks for like-for-like influencer activity and see an increase in our EMV by 62.5% YOY.”


Annie Harrison

Senior PR and Influencer Marketing Manager, Benefit

“Tribe has been super helpful in helping us scale and grow!”


Abigail Brogan

Marketing Manager of Influencer Initiatives, Milk Makeup

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. … They’re truly best-in-class.”

Mehdi Mehdi

Former VP Digital & eCommerce, NYX Professional Makeup

“A key initiative for 2019 as well as in the lead up to September was a focus on community. Nurturing existing influencer relationships and building our brand family with elevated and expanded mailers and events.”

Erika Kussmann

CMO, Paula's Choice Skincare


Gain visibility into your brand's most important content

Analyze and organize content created by influencers across all channels—even IG Stories and TikTok—via a single, easy-to-use dashboard and without influencer opt-in. Never miss a mention again.

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Understand your influencer community and evaluate relationships

Use advanced engagement and content analytics to understand the composition and impact of your community over time. Drive influencer retention and surface the right influencers for your upcoming initiatives using intuitive segmentation and filtering capabilities. Store all relevant details about your relationships in one place.

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Refine your strategy by tracking and evaluating campaign performance

Zero in on the content created by a subset of your community by setting up custom feeds. Keep a real-time pulse on your influencer initiatives, benchmark campaign and community data against past activations, and pivot your program accordingly. Easily showcase the success and impact of your efforts.

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Ready to get started? 

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Ready to unlock your brand’s influencer marketing potential?

Tribe Dynamics provides tools and insights for passion-driven brands and the retailers that carry these brands. Let’s get in touch so you can start growing your influencer marketing platform today!