Driving Offline Revenue through Earned Media...



IDENTIFY - Influencer Identification and Monitoring (Influencer Software)

  1. Identification or expansion of influencer networks

  2. Ambassador Relationship Management (ARM): Proprietary platform designed to help brands manage and track valuable ambassador relationships




DRIVE - Performance Tracking (Data, Analysis, EMV)

  1. Data and in depth analysis of your brand’s earned media performance relative to competitors with monthly or quarterly reports.

  2. Earned Media Value (EMV): Tribe Dynamics algorithm for determining the dollar value of earned media content



EVALUATE - Earned Media Strategy and Action Plan  (recommendations, solutions, consulting)

  1. Brand-specific report review and recommendations

  2. Creation of tailor-fit Earned Media Strategy to improve future performance