Orchestrating a successful product launch is no easy task—especially in France, where a small, tight-knit influencer network...

Gifting wasn’t just a family affair this past holiday season: in December, beauty bloggers in the U.K. and France celebrated...

The impact of social media on beauty trends hasn’t slowed down overseas. Around the globe, makeup brands closed the decade...

August might be when Europe goes on holiday, but not every international beauty brand took a break. In the U.K., it was all...

In the U.S., influencer trips are old news. If you haven’t caught FOMO scrolling through tropical snapshots from one of the...

While it did not rank among April’s Top 10 brands, Clinique’s $1.5M EMV marked an impressive 126% month-over-month increase. 

Tarte re-entered the Top 10 at No. 4 following a two-month absence, boasting $2.8M EMV and a Top 10- leading 142%...