Influencer Marketing Blog | Tribe Dynamics | Beauty (2)

Earned Ep. 40: MAC CMO Aïda Moudachirou-Rébois on “Harnessing the Power of Community to Transform Society”

We’re closing out 2021 with our 40th episode of Earned, and it’s certainly one you do not want to miss! Conor sits down with Aïda...

Beauty Podcast

Why P&G’s Plans to Acquire Ouai Shouldn’t Surprise Influencer Marketers

On December 3, Procter & Gamble announced an agreement to acquire Ouai, marking the multinational consumer goods corporation’s...

Beauty

Milk Makeup, Obagi Acquired in $1.2B Business Combination

This morning, Waldencast announced the acquisition of two brands—Gen Z beauty favorite (and Tribe Dynamics client!) Milk Makeup...

Beauty

How to Leverage Influencer Marketing for a Blockbuster Black Friday

It’s November, which means the biggest shopping holiday of the year is right around the corner. With many consumers still...

Beauty Fashion

Earned Ep. 35: EOS CMO Soyoung Kang on the Viral TikTok Collaboration That Doubled the Brand’s Business

In Episode 35 of Earned, Conor sits down with Soyoung Kang, CMO of TikTok’s favorite brand EOS

Beauty Podcast

Earned Ep. 33: Kosas CMO Adeline Leong on Building Consumer Confidence Through Innovative “Tryouts” Sampling Program

In Ep. 33 of Earned, Conor sits down with Adeline Leong, CMO of fast-growing clean makeup brand Kosas. The brand, which touts...

Beauty Podcast

How Strategic Influencer Marketing Paved Olaplex's Path to an IPO

Last Friday, Olaplex made headlines by filing for an IPO. A longtime salon staple, the brand has inspired a fast-growing...

Beauty

How CeraVe Became a Skincare Staple for Gen Z Influencers

If you haven’t gone down the (very, very deep) rabbit hole of TikTok skincare tips, you might not have much to say about CeraVe....

Beauty

The Hero Products and Gen Z Influencer Strategies Behind E.L.F.’s Breakthrough

There’s no getting around it: the past year has been tough for the cosmetics space, with many leading brands experiencing...

Beauty

Three Bodycare Brands Redefining Self-Care in 2021

Summer is here, and more of us are beginning to venture outside our homes to enjoy a well-deserved dose of sunshine. But the...

Beauty

Unlock your brand's influencer marketing potential with a trial

Curious to learn more about how Tribe Dynamics helps iconic brands harness the power of influencer marketing with best-in-class software and service? Let's get in touch and see if we're the right fit for you. If so, we'll take you through a quick demo and set you up with a hands-on 30-day trial so you can experience the platform for yourself!

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,
Benefit