Beauty and Wellness: How Brands Are Crossing Into Wellness as 2020’s Self-Care Wave Continues to Rise
October 14, 2020
2020 is “the year of” many things, with self-care being one of particular importance to social media and the influencer...
2020 is “the year of” many things, with self-care being one of particular importance to social media and the influencer...
While Q2 2020 proved a turbulent time as global economies grappled with a worldwide pandemic and social and political unrest,...
As the Black Lives Matter movement and other related anti-racist movements gained momentum throughout June, many influencers...
When creating a new influencer campaign or activation, one of the first questions influencer marketers must ask themselves is,...
It’s been a while since a new social media platform has hit the scene the way TikTok has. The platform, which boasts over 560M...
As we all know, highly visual cosmetics content thrives on social, allowing makeup brands to seamlessly step into the...
May began as a “typical” month—at least, as typical as can be during a global pandemic—with influencers continuing to create...
April was the first full month of widespread social distancing measures in the U.S., with many brands attempting to navigate...
Despite indie beauty acquisitions slowing down in Q1, indie beauty brands themselves only picked up speed. In our latest EMEA...
Raise your hand if you’ve ever opened up TikTok and then, suddenly, looked up and found that four hours have passed. It’s safe...
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