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Catherine Kulke

The Hero Products and Gen Z Influencer Strategies Behind E.L.F.’s Breakthrough

There’s no getting around it: the past year has been tough for the cosmetics space, with many leading brands experiencing...

Beauty

How Princess Polly Took Over Instagram Fashion

It’s #VaxGirlSummer, which means we’re saying goodbye to the sweats we’ve been living in for the past year, and hello to...

Fashion

Three Bodycare Brands Redefining Self-Care in 2021

Summer is here, and more of us are beginning to venture outside our homes to enjoy a well-deserved dose of sunshine. But the...

Beauty

Three Ways to Optimize the Audience for Your Next Influencer Campaign

Launching an influencer campaign that impacts your brand’s bottom line is rarely easy—or cheap. Most marketers are under...

Three Reasons Danessa Myricks Beauty Became Influencers’ No. 1 Creative Makeup Brand

Like all of us, the beauty community has been through a lot over the past year—and it’s also grown and evolved in meaningful...

Beauty

How to Evaluate Your Influencer Partnerships

Great news: your influencer marketing program is taking off, and content creators are talking about your brand. But not all...

Five Influencer Campaigns That Raised the Bar for Luxury Fragrance Marketing in 2021

The economic turbulence of 2020 was tough on many verticals across beauty and fashion, but few spaces were as hard-hit by the...

Beauty Luxury

TikTok Made Me Buy It: The 6 Most Viral TikTok Beauty Products

Raise your hand if you’ve ever opened up TikTok and then, suddenly, looked up and found that four hours have passed. It’s safe...

Beauty

5 Top UK Beauty Influencers

In 2021, influencer marketing is a global industry. And while content creators are continuing to set the pace for beauty in...

Beauty In the news UK

3 Ways to Empower Content Creators and Elevate Your Paid Influencer Marketing Strategy

Even if you’re new to influencer marketing, chances are that at least a handful of content creators are already talking about...

Ready to unlock your brand’s influencer marketing potential?

Tribe Dynamics provides iconic brands the full picture of their influencer marketing programs through industry-leading data and influencer marketing analytics solutions. We work with brands, retailers, and agencies across industries—from beauty to entertainment—so let’s get in touch to see if we’re the right fit for you!

“Working with Tribe Dynamics over the past 5+ years has been a true partnership in every sense of the word. The sophistication in their data is unmatched in the industry, and the level of insight in their analysis has become indispensable for any marketer in the beauty space today. They’re truly best-in-class.”

Mehdi Mehdi, Chief Digital Officer,
Rare Beauty

"Tribe Dynamics' influencer marketing platform provides a holistic view of our ambassadors as well as hard data that proves their importance to company leadership."

Joy Findeisen, Brand Relations and Digital PR Manager,
Benefit