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Alex Rawitz

Top Instagram Influencers You’ve Never Heard of Before

It doesn’t take a beauty expert to name some of beauty’s most famous influencers. Thanks to crossover opportunities (like...

Beauty In the news

Keeping Up With Coty: Kylie Cosmetics, Kylie Skin Acquired by Coty in $600M Deal

Stop us if you’ve heard this before: another buzzed-about beauty brand has been acquired in a blockbuster deal, and the...

Beauty In the news

These Direct-To-Consumer Beauty Brands Are Winning 2019

 

It’s easy to see why direct-to-consumer (DTC) brands, which often offer innovative products without relying on the...

In the news Fashion

Activewear and Athleisure Brands: An Influencer Marketing Guide

The activewear revolution is here to stay. Driven by a casual-chic, versatile aesthetic, activewear and athleisure brands have...

In the news Fashion

Fast Fashion Brands and Influencer Marketing: What Brands Need to Know

As countless closets around the world can attest, fast fashion has revolutionized the industry—and the takeover shows few...

Drunk Elephant & Shiseido: An Earned Media Look at the $845M Skincare Acquisition

Another day, another momentous skincare acquisition: as announced on October 8th, Japanese beauty giant Shiseido has purchased...

Beauty In the news UK

5 Top UK Beauty Influencers

Meet the U.K.’s other royals: the star beauty influencers driving conversation and momentum for their favorite brands. While...

Beauty In the news

From Blogger to Brand Founder: Three Beauty Influencers Changing the Game

Leave it to beauty influencers to keep raising the bar. A few million followers on social media? A smash-hit product...

Beauty Fashion

Kids These Days: Three Gen Z Influencers Shaping Fashion and Beauty

Everybody knows that Gen Z is a demographic they’ve got to reach, but fewer seem to know what Gen Z actually means. Often,...

What Makes A Winning Influencer Marketing Strategy?

Here's our guide to building the best influencer marketing strategy for your brand—on any budget.

Ready to unlock your brand’s influencer marketing potential?

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