Driving Offline Revenue through Earned Media...
IDENTIFY - Influencer Identification and Monitoring (Influencer Software)
Identification or expansion of influencer networks
Ambassador Relationship Management (ARM): Proprietary platform designed to help brands manage and track valuable ambassador relationships
DRIVE - Performance Tracking (Data, Analysis, EMV)
Data and in depth analysis of your brand’s earned media performance relative to competitors with monthly or quarterly reports.
- Earned Media Value (EMV): Tribe Dynamics algorithm for determining the dollar value of earned media content
EVALUATE - Earned Media Strategy and Action Plan (recommendations, solutions, consulting)
Brand-specific report review and recommendations
- Creation of tailor-fit Earned Media Strategy to improve future performance